Ops Cast
Ops Cast, by MarketingOps.com, is a podcast for Marketing Operations Pros by Marketing Ops Pros. Hosted by Michael Hartmann, Mike Rizzo & Naomi Liu
Podcasting since 2021 • 233 episodes
Ops Cast
Latest Episodes
Why 80% of ABM Programs Fail (and How to Build One That Works) with Mason Cosby
In this episode of OpsCast, hosted by Michael Hartmann and powered by MarketingOps.com, Michael is joined by co-host Mike Rizzo for a candid conversation about why most Account-Based Marketing programs fail and how teams can fix them.The...
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Season 1
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Episode 215
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43:51
From Campaigns to the Boardroom: Rethinking Marketing Ops with Lauren McCormack
In this episode of OpsCast, hosted by Michael Hartmann and powered by MarketingOps.com, Michael is joined by co-hosts Mike Rizzo and Naomi Liu for a wide-ranging conversation with Lauren McCormack, Lead Strategist for the B2B Experience Platfor...
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Season 1
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Episode 214
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43:51
From Chaos to Clarity: Fixing Event Data and Proving Revenue Impact with Aaron Karpaty
In this episode of OpsCast, hosted by Michael Hartmann and powered by MarketingOps.com, Michael is joined by co-host Mike Rizzo to tackle events, which are one of the most persistent challenges in go-to-market execution.Events demand sig...
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Season 1
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Episode 213
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51:12
Why the Next Generation of CMOs Will Come from Marketing Ops with Richard Wasylynchuk
In this episode of OpsCast, hosted by Michael Hartmann and powered by MarketingOps.com, we are joined by Richard Wasylynchuk, VP of Marketing Operations and Interim Head of Marketing at Trulioo. Richard brings a unique perspective as an operati...
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Season 1
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Episode 212
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48:01
The Data Disconnect: Restoring Common Sense and Context to Marketing Analytics
In this episode of OpsCast, hosted by Michael Hartmann and powered by MarketingOps.com, we are joined by Nadia Davis, VP of Marketing, and Misha Salkinder, VP of Technical Delivery at CaliberMind. Together, they explore a c...
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Season 1
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Episode 211
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47:14