Ops Cast
Ops Cast, by MarketingOps.com, is a podcast for Marketing Operations Pros by Marketing Ops Pros. Hosted by Michael Hartmann, Mike Rizzo & Naomi Liu
Podcasting since 2021 • 201 episodes
Ops Cast
Latest Episodes
Following Your Passions to Marketing Operations with Ahmad Moore
On today's episode, we talk with Ahmad Moore, founder of Pressure Marketing, to unpack his unconventional but deeply inspiring journey into marketing operations. From IT help desk roots to sales leadership and now running his own MOps-focused a...
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Season 1
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Episode 183
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47:11
How Can Marketing Ops help with the "Messy Middle" of the Buyers Journey with Martin Pietrzak
On today's episode, Mike Rizzo talks with Martin Pietrzak, founder and president of Pinch Marketing, to unpack what Google and others have called “the messy middle” of today’s buyer’s journey.Gone are the days of the simple, linear sales...
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Season 1
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Episode 182
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41:37
Why Should Marketing Ops Pros Care About Customer Marketing and Customer Contact Data with Irwin Hipsman
In today's episode, we talk with Irwin Hipsman, founder of Repititos, to explore the often-overlooked world of customer marketing and the critical role of customer contact data. Irwin shares findings from his recent research report on the...
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Season 1
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Episode 181
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47:50
The MOps Leap: Transitioning into Strategic Marketing Roles with Rick Collins
On todays episode, we talk with Rick Collins, Vice President of Demand Generation at ConnectWise, to explore his unconventional yet inspiring journey from IT to marketing operations and ultimately into executive marketing leadership. Rick share...
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Season 1
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Episode 180
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45:31
Email Deliverability in the Age of AI with Mustafa Saeed
The rise of AI tools has dramatically changed the landscape of email marketing and sales outreach, creating both exciting opportunities and significant risks. As Mustafa Saeed, co-founder and CEO of Luella, explains in this eye-opening conversa...
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Season 1
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Episode 179
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45:28
