
Ops Cast
Ops Cast, by MarketingOps.com, is a podcast for Marketing Operations Pros by Marketing Ops Pros. Hosted by Michael Hartmann, Mike Rizzo & Naomi Liu
Episodes
189 episodes
Tips and Tricks for Finding a New Ops Role with Ryan Murphy
The modern job hunt is broken—but Ryan Murphy, Managing Partner at UpfrontOps, has cracked the code. After being forced to resign from his position during a cross-country move, Ryan found himself frantically applying to hundreds of jobs with ze...
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Season 1
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Episode 171
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47:52

Garbage In, Garbage Out: How Bad UTMs Wreck MAP, CRM & CDP Attribution with Dan McGaw
Ever feel like your marketing data is giving you half-truths? You're not alone. In this eye-opening conversation with Dan McGaw, founder and CEO of UTM.io, we dive deep into the critical but often overlooked foundation of all marketing attribut...
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Season 1
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Episode 170
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50:22

The Evolution of Video Production with Christian Schu and David Siciliano
The landscape of video production has undergone a seismic shift over the past decade. What was once a straightforward process of creating a single, polished piece of content has evolved into a complex ecosystem where every production must funct...
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Season 1
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Episode 169
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50:16

The Value of Sales and Sales Ops Experience for Marketing Ops Pros
In a dynamic exploration of the intersection between sales and marketing operations, we dive deep into the journey of Kanwal Ibrahim, a seasoned Marketing Operations Manager at OffSec. Her background in sales armed her with unique insights that...
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Season 1
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Episode 168
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47:55

How to Run 350 Events a Year with Anna Tumanova
Join us for an enlightening conversation with Anna Tumanova, the Events Marketing Lead at Gorgias, as we unravel the complexities of managing large-scale events. With her impressive track record of orchestrating over a thousand events, Anna off...
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Season 1
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Episode 167
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50:46

Career Growth and the MAGIC Framework with Carrie Fabris
Unlock the secrets of harnessing energy for personal and professional success with our special guest, Carrie Fabris, founder and Chief Reframer of CareerFrame. Together, we redefine the concept of Return on Energy (ROE), offering a fresh perspe...
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Season 1
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Episode 166
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53:12

The Impact of AI in Operational Efficiency with Kobi Stok
Join us as we unravel the transformative power of AI in business with Kobi Stok, the visionary entrepreneur behind Forwrd.ai. Discover how his journey from WalkMe to launching Forwrd.ai is reshaping the landscape of data science automation. Thi...
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Season 1
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Episode 165
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47:39

Innovative Marketing with AI and Human Insight with Deirdre Mahon
Unlock the secrets to building a formidable marketing operations function with insights from our expert guest, Deirdre Mahon. Deirdre, a trusted advisor in product marketing and growth, reveals the essential steps early-stage companies must tak...
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Season 1
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Episode 164
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51:02

Precision at Scale: How to Maximize Demand Generation ROI with Clemens Deimann
What if your marketing strategy could be supercharged by AI? Clemens Diemann, a leading AI growth consultant from Algomarketing, joins us to share his expertise on navigating the complex world of marketing operations. He brings to light the str...
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Season 1
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Episode 163
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50:48

How to build a Marketing Ops career on a budget with Jannelle Roscoe
Curious about how a fitness instructor transitions into a marketing ops powerhouse? Join us for a fascinating conversation with Jannelle Roscoe, the Associate Director of Digital Marketing and Marketing Systems at Lonza. Jannelle shares her uni...
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Season 1
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Episode 162
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48:44

The Future of Martech: How AI is Revolutionizing Marketing Operations with Luke Crickmore
Unlock the secrets to transforming your marketing strategies with the power of AI, featuring insights from Luke Crickmore of Algomarketing. Learn how artificial intelligence is not just a tool but a game-changer that elevates data analysis and ...
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Season 1
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Episode 161
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40:26

Where are all of the B2C Marketing Ops Pros? with Cory Huff
Explore the journey from stage acting to marketing operations with Cory Huff, Marketing Operations Manager at Discogs, as he shares insights on storytelling, personalization, and emotional intelligence in marketing. The episode highlights colla...
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Season 1
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Episode 169
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47:39

The Evolved Marketer: The Emerging Breed of Marketing Ops Professionals with Yomi Tejumola
What if AI could redefine the very essence of creativity and fulfillment in marketing? That's exactly what Yomi Tejumola, the visionary founder and CEO of Algo Marketing, explores with us. Imagine a world where marketers aren't bogged down by r...
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Season 1
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Episode 159
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47:38

Blurring the Lines: Exploring B2B and B2C Marketing Operations with Beth Horrigan
This episode dives into the dynamic realms of B2C and B2B marketing operations, highlighting their interconnectedness and the emotional versus rational appeals that differentiate them. Beth Horrigan shares her extensive career journey, emphasiz...
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Season 1
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Episode 158
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53:23

From Twinkle, Twinkle to MOps and Mimosas: 4 Years of OpsCast Moments
Ever wondered how a podcast can thrive amidst chaos and unexpected interruptions? From fire alarms to lullabies, our journey with OpsCast over these past four years has been anything but ordinary. Born amidst the uncertainty of the COVID-19 pan...
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Season 1
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Episode 157
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54:20

Analytics Should not be a Million Dollar Problem with Janet Gehrmann
Ever wondered how small to medium-sized businesses can harness the power of business intelligence without breaking the bank? Join us for an enlightening chat with Janet Gehrman, co-founder of Scoop Analytics, who reveals the untapped opportunit...
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Season 1
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Episode 156
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55:04

How to Create a Culture of Experimentation with Brendan Burke
Unlock the secrets of a thriving startup culture with insights from Brendan Burke, Senior Marketing and Growth Manager at Baydin (Boomerang). Ever wondered how a company can successfully run 52 experiments in a year? Brendan reveals how Boomera...
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Season 1
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Episode 155
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48:27

Data Driven Marketing Needs Humanity Too with Leanne Dow-Weimer
What happens when you blend the worlds of exercise physiology and marketing? Our latest episode features Leanne Dow-Weimer, a fractional marketing leader, who shares her unique journey from gym floors to executive offices. Leanne's story offers...
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Season 1
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Episode 154
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51:29

The Mindset for the Most Effective Rev Ops Teams with Sean Lane and Laura Adint
What if you could transform your business into a predictable revenue engine? Join us as we chat with Sean Lane and Laura Adint, the brilliant minds behind "The Revenue Operations Manual." Sean and Laura, who first teamed up during their days at...
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Season 1
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Episode 153
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50:40

Balance, Neurodiversity, and Workplace Environment Impacts on Teams with Kelly Robinson
Renowned designer Kelly Robinson joins us to share her transformative approach to environment design, exploring the profound impact our surroundings have on mental health and adaptability. From her work with tech giants like Airbnb and Headspac...
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Season 1
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Episode 152
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53:26

All Things Salesforce with Hannah Nodus
Ever wondered how a career shift can lead you to the job of your dreams? Join us for an inspiring conversation with Hannah Nodus, the Product Manager of Marketing Ops Technology at Salesforce, as she shares her fascinating journey from tech con...
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Season 1
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Episode 151
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47:00

The future of content and producers in the world of AI with John Pagano
Join us for an insightful conversation with John Pagano, Vice President of Digital Studios at Paramount/Nickelodeon, as he takes us on a journey through the ever-evolving world of content creation. Discover how John's impressive career has led ...
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Season 1
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Episode 150
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41:26

Buying Groups as an Extension of ABM with Alice Walker and Christine Maxey
Unlock the secrets to transforming your sales and marketing strategies with insights from Alice Walker and Christine Maxey of Lean Data. Discover how the introduction of buying groups is not only reshaping traditional methods but also elevating...
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Season 1
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Episode 149
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50:10

Operationalizing First Party Data with Vishnu Vankayala
Unlock the secrets of data-driven marketing with Vishnu Vankayala, the visionary founder and CEO of CustomerLabs. Gain exclusive insights into the world of first-party, second-party, and third-party data, and learn how to navigate the complexit...
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Season 1
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Episode 148
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43:05

How Your Role in Marketing Operations Will Evolve with Garrath Robinson
Garrath Robinson, founder and CMO of Rev-X-Cel, joins us to reveal the secret sauce behind transforming marketing operations from mere order-taking to a strategic powerhouse. His journey, which began with a college business venture, spans impac...
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Season 1
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Episode 147
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48:38
