Ops Cast

Creating a Rev Ops Certification with Kyle Jepson

Michael Hartmann, Mike Rizzo and guest Kyle Jepson Season 1 Episode 55

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As Marketing Operations continues to become more common and more consistent, there is still a missing element -- consistent expectations and training/certification. In this episode, we talked with Kyle Jepson of Hubspot about the Revenue Operations Certification that they recently launched. 

Kyle shared:

  • His process for research and developing the content
  • What he learned that was surprising (hint: the importance of basic finance literacy)
  • Who would benefit most from the certification


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