Ops Cast
Ops Cast, by MarketingOps.com, is a podcast for Marketing Operations Pros by Marketing Ops Pros. Hosted by Michael Hartmann, Mike Rizzo & Naomi Liu
Podcasting since 2021 • 242 episodes
Ops Cast
Latest Episodes
The Old Playbook Is Dead: MOps in the Age of AI with Jon Miller
The traditional B2B marketing playbook is becoming irrelevant. At the same time, AI is fundamentally transforming how buyers research, evaluate, and purchase.In this episode of Ops Cast, Michael Hartmann is joined by Naomi Liu and Mike R...
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Season 1
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Episode 224
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59:58
Leading With Heart in a Systems World: Accountability, Empathy, and the Human Side of Ops with Kimi Corrigan
In this episode of Ops Cast, we explore a side of operations leadership that rarely appears in roadmaps or system diagrams but determines whether teams thrive or burn out.Kimi Corrigan, Vice President of Marketing Operations at Huntress,...
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Season 1
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Episode 223
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59:03
Cold Email, Spam, and the Trust Gap: What B2B Can Learn from B2C with Jacqueline Freedman
In this episode of Ops Cast, Michael Hartmann sits down with Jacqueline Freedman, CEO and Founder of Monarch Advisory Partners and Global Head of Advisory at The Martech Weekly, to discuss where modern marketing outreach has crossed the line fr...
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Season 1
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Episode 222
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57:12
Keeping the Lights On While Changing the Engine: Managing Transformation in Marketing Ops with Adele Kurki
Balancing change and continuity in Marketing Ops is one of the hardest things to get right, especially in global organizations with fast-moving goals and limited resources. In this episode of Ops Cast, Michael Hartmann is joined by Adele Kurki,...
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Season 1
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Episode 221
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52:49
Building Demand Gen Inside a Giant Organization: Lessons from Enterprise Change with Rachel Roundy
In this episode of Ops Cast, we dig into what it really takes to build demand generation and revenue marketing capability inside a large enterprise organization.Michael Hartmann is joined by Rachel Roundy, Product Marketing Lead for AI a...
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Season 1
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Episode 220
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55:15